← The Fenn Launch
Fenn
The brand sheet · one page

What holds it together.

The palette, the type and the voice every email and tile in the pack is built on, so the whole launch looks and sounds like one hand made it. This is the pack on your brand, not a template on ours.

Palette

Bottle
#14201A
Bone
#ECE4D2
Wine
#6E2233
Gold
#9B7B3B

Type

Display · DM Serif Display
A table with your name on it
Body · Inter
Low light, a short list that changes, and food built to share.
Detail · Inter, letterspaced caps
Wine & Kitchen

Voice

It sounds like
  • Warm and specific, a person talking, not a brand announcing
  • Considered, a little sensory, never loud
  • Belonging over urgency, the first seat, not the last chance
Never
  • Countdown-timer panic or fake scarcity
  • Discount language, the room is worth its price
  • Hype adjectives, let the room and the food carry it
FennThe brand sheet · one page · built by Vital Culture